Expectations from Dunzo
Goals to improvise :
- User acquisition
- Repeat Usage rate/loyalty
- Increase the revenue
Services Offered :
- Pick up and deliver a item at door step
- Repair errands
- Shop items and make delivery
Here items include grocery , medicines , small household items , electronic items , documents
User groups :
- Old age group (age > 50)
- Young adults who are living with friends
- Working Professionals with family
- Homebound people
- Physically disabled person
My goal and user group prioritization :
I would consider 1st goal ie., User acquisition because it is a growing start up , it needs to acquire lot more customers to become a giant one .
Based on my goal , I would choose user group 3 where in cities , both of them in family works harder where they can find only less time for other works
Features to improve :
- Personal assistant : Creating a to do list of errands and chores with pre defined buckets on a weekly basis
- Personal meal planners : Most of the people are often tired of the question what to cook and then even if decided the necessary ingredients they have to buy .To help customers , we can have a feature which suggests for the meal and the ingredients needed for the week and add it to the cart.
- Recharging Dunzo wallet once and get the things done automatically
Conclusion :
In this improvisation part , I would prefer 1 and 2 features as combination , because if the money is already recharged in Dunzo wallet , user doesn’t have to think about payments , then few items will be ordered repeatedly on weekly basis/monthly basis , those we can allow the user to create predefined buckets with dates and items to be delivered, so this way , this reduces the pressure on the user about the items to buy and payments